Trade Marketing manager

Company: Rust-Oleum Corporation
Location: Vernon Hills
Posted on: April 9, 2021

Job Description:

Trade Marketing manager2364-097

As our Trade Marketing Manager, you will develop promotional plans to build out the branding strategy that will help our paint channel hit sales quotas. Every day is a little different as you build our strategic promotional plan while also handling questions from the sales team, finance, and customers. We're the people our teams rely on for answers. To thrive in this role you should have experience with Outside Sales growing a territory or product line and using SAP, Excel and Powerpoint to deliver updates to accounts.

Solving challenges is the very foundation of who we are. After all, in the beginning, our founder, sea captain Robert Fergusson, didn't particularly care about paint. When he founded our company in 1921, he just wanted to keep his ship intact and stumbled upon a valuable solution. Today, that discovery is Rust-Oleum Corporation.

The same passion that drove the Captain to spend his next few years creating the world's first rust-preventative paint still drives us today. When we see a problem, we work diligently until we've perfected a solution, which has led to some of the most cutting edge, durable and innovative products in the industry. Our creative and talented team of over 2000 people across every corner of the world, help us remain the global leader in protective paints and coatings for both home and industry.

As our Trade Marketing Manager, you can expect:

Lead programs and promotions development and management for the Paint Channel of distribution. Designed to drive sales and strengthen Rust-Oleum's market position. Lead the idea generation and recommendations, identifying sales opportunities and develop plans to execute

To include:

Conducting pre-promotional financial analysis to determine viability of promotions.
Program and promotion document creation including sell sheets and working with the Pricing team on system compatibility and promotional code assignment.
Distribution to sales via e-mail and the Sales Support Center, posting and maintaining documentation.
Conduct post promotion analysis to determine success of promotion.



Primary Trade Marketing contact for the Paint Channel Sales teams Area Managers.

Acting as the liaison between Sales and the Marketing teams including Brand, Integrated Communications and Trade Marketing.
Driving sales while facilitating the Brand strategies within these channels of distribution. Being responsive to sales and customer trade marketing needs always maintaining high level of customer intimacy.




Management and tracking of special pricing requests for the paint channel

Analyze and review with management special promotional pricing requests relate to trade show activities, advertising and other promotional opportunities.
Work with Manager to analyze and approve special job quotes and other pricing requests.
Logging and tracking approved pricing to ensure a record of agreements and to maintain level pricing standards among accounts and channels of distribution.
Establish month communication call with zone managers and provide updates on projects related to the channel




Price file management

Update and maintain published price files for the paint channel




Trade Show Support and Management





BA/BS degree in Marketing or business emphasis
5-10 years experience in Marketing and/or Sales related fields
Experience with consumer products, paint industry is a plus
Strong communication skills, both written and verbal
Must be creative, possess problem-solving skills, and able to make decisions
Strong organization skills with good attention to detail
Ability to perform financial analysis
Work well with associates at all levels within the organization
Shows flexibility as well as the prioritization and organizational skills needed to work accurately in a fast-paced environment.
Strong project management skills, with the ability to manage multiple tasks and proven ability to meet deadlines.
Strong computer skills including Lotus Notes/Outlook, Word, Excel, PowerPoint
Limited overnight travel will be required.


Rust-Oleum is an equal opportunity employer. Employment selection and related decisions are made without regard to sex, race, age, disability, religion, national origin, color, or any other protected class.

LI19

Vernon Hills, Illinois, United States
Full-Time/Regular PI132821215

Keywords: Rust-Oleum Corporation, Arlington Heights , Trade Marketing manager, Executive , Vernon Hills, Illinois