Trade Marketing manager
Company: Rust-Oleum Corporation
Location: Vernon Hills
Posted on: April 9, 2021
Trade Marketing manager2364-097
As our Trade Marketing Manager, you will develop promotional plans
to build out the branding strategy that will help our paint channel
hit sales quotas. Every day is a little different as you build our
strategic promotional plan while also handling questions from the
sales team, finance, and customers. We're the people our teams rely
on for answers. To thrive in this role you should have experience
with Outside Sales growing a territory or product line and using
SAP, Excel and Powerpoint to deliver updates to accounts.
Solving challenges is the very foundation of who we are. After all,
in the beginning, our founder, sea captain Robert Fergusson, didn't
particularly care about paint. When he founded our company in 1921,
he just wanted to keep his ship intact and stumbled upon a valuable
solution. Today, that discovery is Rust-Oleum Corporation.
The same passion that drove the Captain to spend his next few years
creating the world's first rust-preventative paint still drives us
today. When we see a problem, we work diligently until we've
perfected a solution, which has led to some of the most cutting
edge, durable and innovative products in the industry. Our creative
and talented team of over 2000 people across every corner of the
world, help us remain the global leader in protective paints and
coatings for both home and industry.
As our Trade Marketing Manager, you can expect:
Lead programs and promotions development and management for the
Paint Channel of distribution. Designed to drive sales and
strengthen Rust-Oleum's market position. Lead the idea generation
and recommendations, identifying sales opportunities and develop
plans to execute
Conducting pre-promotional financial analysis to determine
viability of promotions.
Program and promotion document creation including sell sheets and
working with the Pricing team on system compatibility and
promotional code assignment.
Distribution to sales via e-mail and the Sales Support Center,
posting and maintaining documentation.
Conduct post promotion analysis to determine success of
Primary Trade Marketing contact for the Paint Channel Sales teams
Acting as the liaison between Sales and the Marketing teams
including Brand, Integrated Communications and Trade Marketing.
Driving sales while facilitating the Brand strategies within these
channels of distribution. Being responsive to sales and customer
trade marketing needs always maintaining high level of customer
Management and tracking of special pricing requests for the paint
Analyze and review with management special promotional pricing
requests relate to trade show activities, advertising and other
Work with Manager to analyze and approve special job quotes and
other pricing requests.
Logging and tracking approved pricing to ensure a record of
agreements and to maintain level pricing standards among accounts
and channels of distribution.
Establish month communication call with zone managers and provide
updates on projects related to the channel
Price file management
Update and maintain published price files for the paint channel
Trade Show Support and Management
BA/BS degree in Marketing or business emphasis
5-10 years experience in Marketing and/or Sales related fields
Experience with consumer products, paint industry is a plus
Strong communication skills, both written and verbal
Must be creative, possess problem-solving skills, and able to make
Strong organization skills with good attention to detail
Ability to perform financial analysis
Work well with associates at all levels within the organization
Shows flexibility as well as the prioritization and organizational
skills needed to work accurately in a fast-paced environment.
Strong project management skills, with the ability to manage
multiple tasks and proven ability to meet deadlines.
Strong computer skills including Lotus Notes/Outlook, Word, Excel,
Limited overnight travel will be required.
Rust-Oleum is an equal opportunity employer. Employment selection
and related decisions are made without regard to sex, race, age,
disability, religion, national origin, color, or any other
Vernon Hills, Illinois, United States
Keywords: Rust-Oleum Corporation, Arlington Heights , Trade Marketing manager, Executive , Vernon Hills, Illinois
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