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Associate, Marketing

Company: I-CAR
Location: Vernon Hills
Posted on: January 15, 2022

Job Description:

Why Work for I-CAR?
I-CAR is an international not-for-profit organization dedicated to providing everyone involved in the collision repair industry with access to high-quality, accessible educational programming. We are growing rapidly and with growth comes innovation and opportunity. We offer a generous four-week PTO plan, remote work, 401K, and health benefits. We're a hardworking company that understands the importance of celebrating our achievements together!
About This Role
I-CAR is innovating for the better and we need a talented Associate Marketer to join our team. This role will support consistent messaging for all of I-CAR brands across multiple communication channels. While providing tactical support across the full spectrum of internal and external marketing activities, this role will be responsible for developing, managing and executing programs and activities in support of key communications strategies and plans. This includes: collateral and multimedia development, key message development, web and digital communications, social media, e-mail campaigns, trade shows, customer events, advertising, product launches, internal and leadership communications support, and PR activities.

Responsibilities
Strong copywriting skills for both internal and external customers; develops and proofs marketing content by using language accurately and creatively
Ensures brand positioning is effectively communicated and articulated across all marketing communications
Prepares materials for industry trade shows; attend shows as needed to represent marketing and build media relations
Support identification of opportunities for press events and coordinates events from invitation through on-site support; suggest guest editorials and interviews that align with corporate and segment strategies
Works with marketing, product, segment leadership, technical and sales team to curate content
Understands the digital space in order to develop content, appropriate in length and tone, relative to the delivery channel
Maintains and updates content within internal and external websites, email campaigns, and social media channels to ensure information is accurate and current
Assists in collecting and preparing reports that analyzes program and monthly campaign results
Create relevant, original, high-quality content across I-CAR's social media platforms.
Supports Marketing Managers and Lead Associates with the preparation and distribution of communications and promotional materials such as new product launch materials, newsletters, email campaigns, media relations, promotional support for events, call center training, and other projects as needed
Defines and articulates project/campaign basics such as, objectives, audiences, offers, calls to action, budgets and success measurements to develop creative briefs
Requirements
Skills and Aptitudes
Demonstrated capacity for developing and understanding marketing and communication strategies
Strategic thinker that can effectively manage multiple projects simultaneously and work well in a cross-functional team environment
This individual must have excellent communication and copywriting skills
Stays abreast of new developments in digital content delivery and integrated marketing trends
Strong project management and problem-solving skills
Bachelor's degree in Marketing, Digital Marketing, Communications, or related field
Minimum 1 - 3 years marketing communications experience preferred, not required
Platforms
Salesforce Sales Cloud
Salesforce Marketing Cloud
Microsoft Office

Highly competitive compensation package which includes Medical, Dental, and Life, 401k Match, performance bonus, generous paid time off, and voluntary benefits.

EEO Statement:
I-CAR is an Equal Employment Opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, age, religion, sex, sexual orientation, gender identity/expression, national origin, protected veteran status, or any other characteristic protected under state or local law, where applicable. Those with criminal histories will be considered in a manner consistent with applicable state and local laws.

Keywords: I-CAR, Arlington Heights , Associate, Marketing, Advertising , Vernon Hills, Illinois

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